Citadel Expands Search Engine Optimization Services For Plastic Surgeons

Fortress Surgeon Digital Marketing, a surgeon digital advertising and marketing agency, announces a broadened SEO service for plastic surgeons, concentrating on on-line exposure, person involvement, and practice growth. Lauren's focus on ROI and passion for discovering the essential information that transform campaigns from excellent to terrific consist of developing a grand scale multivariate test structure utilizing fractional factorial analysis for understanding ROI potential in digital media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and developing a projection approach for anticipating ROI before media investment.

One of the things Martin enjoys most regarding his role is the opportunity to research and recognize the nuances of both established and brand-new markets, and through expanding his understanding of them seek the Holy Grail of product-market fit.

It was these very early tests that drove Underscore's concentrate on data driven programs and ROI measurement, an essential distinction in the market. She thinks Underscore is the model for exactly how media and advertising agencies should, and will, progress in the future.

While at Underscore, she invested three years instructing Search Engine Marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years ago, when they figured out just how to map Nielsen data to Yahoo's audience base and prove out ROI from electronic media to retail purchase.