Digital Advertising Services

Fortress Surgeon Digital Marketing, a surgeon digital marketing firm, reveals an expanded search engine optimization service for cosmetic surgeons, focusing on on-line presence, patient involvement, and practice growth. Lauren's concentrate on ROI and enthusiasm for locating the critical information that change campaigns from good to great include developing a grand scale multivariate test structure using fractional factorial analysis for understanding ROI possibility in electronic media throughout Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing an estimate technique for predicting ROI before media investment.

One of the things Martin delights in most regarding his role is the possibility to research study and understand the subtleties of both well established and new markets, and through growing his understanding of them try to find the Holy Grail of product-market fit.

It was these very early tests that drove Underscore's concentrate on data driven programs and ROI measurement, an essential distinction in the sector. She believes Underscore is the version for just how media and advertising and marketing firms should, and will, evolve in the future.

While at Underscore, she spent 3 years educating Internet search engine Advertising at the WSE University in Krakow. Among her faves memories of operating at Underscore was years earlier, when they figured out how to map Nielsen data to Yahoo's audience base and prove out ROI from electronic media to retail acquisition.