Digital Advertising And Marketing Services
Fortress Surgeon Digital Marketing, a surgeon electronic advertising company, announces a broadened search engine optimization solution for plastic surgeons, focusing on on-line exposure, client involvement, and practice development. Lauren's focus on ROI and passion for locating the critical information that transform projects from great to terrific include developing a grand scale multivariate test framework using fractional factorial evaluation for comprehending ROI potential in digital media across Pfizer Rx brands within the Pfizer for Living portfolio, and establishing a forecast technique for forecasting ROI before media financial investment.
Among the things Martin delights in most regarding his duty is the opportunity to research and understand the nuances of both established and new markets, and via growing his understanding of them seek the Holy Grail of product-market fit.
It was these early tests that drove Underscore's focus on information driven programs and ROI measurement, an essential distinction in the market. She thinks Underscore is the version for just how media and advertising companies should, and will, evolve in the future.
While at Underscore, she invested three years teaching Search Engine Marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years ago, when they determined just how to map Nielsen information to Yahoo's audience base and show out ROI from digital media to retail acquisition.