Fortress Surgeon Digital Marketing, a specialist digital advertising firm, reveals an expanded SEO solution for cosmetic surgeons, focusing on on-line exposure, individual engagement, and technique development. Lauren's focus on ROI and interest for locating the important information that transform campaigns from great to fantastic include establishing a grand scale multivariate examination structure utilizing fractional factorial evaluation for recognizing ROI possibility in digital media across Pfizer Rx brands within the Pfizer for Living portfolio, and establishing a projection strategy for anticipating ROI before media financial investment.

One of things Martin appreciates most concerning his function is the possibility to research and comprehend the nuances of both recognized and brand-new markets, and through expanding his understanding of them seek the Holy Grail of product-market fit.

He leads a team of media method, media preparation, media buying and media implementation specialists who collaboratively make certain that project goals are accomplished in order to make the most of engagements and ROI. Lauren's career in digital and media began in the 90's, equally as digital became a feasible marketing channel.

While at Underscore, she invested three years instructing Online search engine Advertising and marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years back, when they determined how to map Nielsen information to Yahoo's audience base and prove out ROI from digital media to retail purchase.