Citadel, a doctor Fortress Surgeon Digital Marketing advertising agency, announces an increased SEO service for plastic surgeons, concentrating on online presence, individual engagement, and method growth. In her previous function as VP of Biddable Media Daga concentrated on the advertising and marketing of wellness & health brands via all lifecycle phases: beginning with professional trial employment projects, with the pre-launch market-shaping, launch and advertising phase, ending with patent expiration and marketing sunsetting.
One of the things Martin delights in most concerning his role is the opportunity to study and comprehend the nuances of both well established and new markets, and with expanding his understanding of them try to find the Holy Grail of product-market fit.
It was these early examinations that drove Underscore's focus on information driven programs and ROI dimension, a fundamental differentiation in the market. She believes Underscore is the model for how media and advertising companies should, and will, develop in the future.
While at Underscore, she invested three years educating Search Engine Advertising at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years back, when they identified exactly how to map Nielsen information to Yahoo's target market base and prove out ROI from electronic media to retail acquisition.