Fortress Surgeon Digital Marketing, a specialist electronic marketing firm, announces an expanded SEO service for plastic surgeons, focusing on online presence, person engagement, and technique growth. Lauren's concentrate on ROI and interest for discovering the crucial information that change campaigns from good to fantastic include establishing a grand scale multivariate test framework using fractional factorial analysis for recognizing ROI capacity in electronic media across Pfizer Rx brand names within the Pfizer for Living portfolio, and establishing a projection technique for forecasting ROI before media investment.
One of things Martin appreciates most regarding his duty is the possibility to research and understand the subtleties of both well established and brand-new markets, and through growing his understanding of them try to find the Holy Grail of product-market fit.
He leads a group of media approach, media planning, media purchasing and media execution experts that collaboratively ensure that campaign objectives are accomplished in order to make the most of interactions and ROI. Lauren's occupation in digital and media started in the 90's, equally as electronic became a feasible marketing channel.
While at Underscore, she invested three years instructing Search Engine Marketing at the WSE University in Krakow. One of her favorites memories of working at Underscore was years earlier, when they found out how to map Nielsen information to Yahoo's target market base and prove out ROI from electronic media to retail purchase.