Fortress Surgeon Digital Marketing, a surgeon digital marketing agency, reveals a broadened search engine optimization solution for cosmetic surgeons, concentrating on on-line visibility, patient engagement, and method development. In her previous role as VP of Biddable Media Daga specialized in the marketing of health and wellness & health brand names via all lifecycle phases: starting from scientific test recruitment projects, with the pre-launch market-shaping, launch and advertising stage, finishing with patent expiration and advertising and marketing sunsetting.
One of things Martin appreciates most about his duty is the possibility to research and recognize the nuances of both well established and new markets, and with expanding his understanding of them search for the Holy Grail of product-market fit.
It was these very early examinations that drove Underscore's focus on data driven programs and ROI measurement, a basic distinction in the industry. She thinks Underscore is the model for exactly how media and advertising agencies should, and will, develop in the future.
While at Underscore, she invested three years instructing Internet search engine Marketing at the WSE College in Krakow. One of her faves memories of working at Underscore was years earlier, when they identified how to map Nielsen information to Yahoo's target market base and verify out ROI from digital media to retail acquisition.