Fortress Surgeon Digital Marketing, a surgeon digital marketing firm, announces an increased search engine optimization service for plastic surgeons, concentrating on online exposure, client interaction, and technique development. Lauren's focus on ROI and interest for locating the vital details that transform projects from excellent to wonderful consist of establishing a grand scale multivariate test framework using fractional factorial analysis for understanding ROI possibility in electronic media across Pfizer Rx brands within the Pfizer for Living profile, and developing an estimate approach for anticipating ROI before media investment.
A 25-year veteran in the medical care marketing and advertising room, Tracey started her job as a firm account individual for an array of pharma brands and later spearheaded the marketing effort to release a first-of-its kind website in the eyewear and eyecare area.
He leads a group of media technique, media planning, media acquiring and media execution experts that collaboratively make certain that campaign goals are attained in order to maximize roi and interactions. Lauren's job in electronic and media began in the 90's, just as electronic became a viable advertising channel.
While at Underscore, she invested three years showing Search Engine Marketing at the WSE University in Krakow. One of her faves memories of operating at Underscore was years earlier, when they identified exactly how to map Nielsen data to Yahoo's target market base and confirm out ROI from digital media to retail acquisition.